Reliance extends free data and calls offer
Mukesh Ambani took to YouTube to announce the expansion of Reliance Jio's "Welcome offer", whilst also launching a scathing attack on its rivals
Reliance Jio Infocomm has extended a free data and voice
services offer for new and existing customers that could escalate India’s
telecoms price war.
In a YouTube video, Reliance chairman Mukesh ambani said
that both existing customers and those joining the operator, which launched
services in October, will get free voice and data until 31 March 2017.
LTE provider Jio is calling it the “Jio Happy New Year offer”,
an updated version of the “Welcome offer” promotion which was launched in
India’s richest man Ambani also used the address to take aim
at rival operators, who the Reliance chairman accused of failing to support
inter-connectivity agreements with the challenger operator. He claimed their
behaviour had been “anti-competitive” and was preventing from delivering on his
promise of providing the “best customer and service experience”.
In September he demanded more interconnections with rivals,
claiming a high level of calls from Jio customers were blocked by Airtel,
Vodafone and Idea Cellular.
“We have not received the required support from existing
operators. In the last three months, nearly nine billion calls from Jio
customers to the networks of our three largest competitors were blocked. The
benefits of Jio's superior voice technology have been denied to Indian
customers due to such anti-competitive behaviour of incumbent operators,”
Jio added more than 50 million subscribers to its network in
just 83 days, but is still some way behind rivals Airtel (262 million),
Vodafone (201 million) and Idea Cellular (180 million). However, it took Airtel
12 years to hit that figure, while Vodafone and Idea each took 13 years.